04.
Kakao Friends
Client: Kakao Corporation is a South Korean technology company known for its various internet services and mobile applications. Founded in 2010, Kakao is particularly famous for its mobile messaging app, KakaoTalk, which is widely used in South Korea.
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Challenge: Minto Vietnam will work as Kakao Friends' exclusive licensing partner to enhance brand recognition and promote its presence in the Vietnamese market.
Collaborating with Kakao Corp. to license and promote the Kakao Friends character set in the Vietnamese market
SUMMARY
This project involves planning and creating PR articles, a website showcase, sortlists, executing email marketing campaigns, managing social media posts to enhance the promotion of Kakao Friends and increase its visibility in the Vietnamese market. Additionally, you will work directly with Minto Vietnam to implement the service package when registering for Kakao Friends licensing in Vietnam.
LOCATION
HCMC, Vietnam
YEAR
2024
CLIENT
Kakao Corporation
